Category: pricelow

Bing Site Explorer Has Unique Tools for SEOs

With the relaunch of Site Explorer, Bing Webmaster Tools is gaining a new experience not offered by Google Search Console. If you’ve ever found yourself asking: “why use Bing Webmaster Tools when I already use Search Console?” – you might now have your answer. Site explorer: SEO-explore your site https://t.co/anWH0YscY2 Today during #pubcon keynote, I
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18 WordPress Plugins That Will Speed Up Your Site

You put so much work into making your WordPress website, it’d be a shame if one little thing could be its entire undoing. What’s that thing? Speed. If your website takes longer to load than it took you to read this paragraph, then you’re in trouble. Luckily, there are WordPress plugins that’ll make your website
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Google Data on Most Popular Halloween Costumes

Google reveals what are the most popular Halloween costumes this year, according to trending search data in the United States. Google’s data can be useful to marketers who work in related verticals and are looking to get high-value products in front of last-minute shoppers. These are the costume ideas people are searching for most, which
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Yahoo Groups to Fully Shut Down on December 15, 2020

Yahoo Groups is completing the final stage of shutting down on December 15, 2020, at which time it will be fully removed from the web. The process of shutting down Yahoo Groups, a once thriving website full of vibrant communities, began last year. First, Yahoo disabled the ability to use Groups in October 2019. New
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10 Local SEO Tips to Improve Your Real Estate Websites

The real estate industry is highly competitive, especially in major cities. From the solopreneur trying to make ends meet to the massive national conglomerates, everyone is out to do whatever they can to increase their visibility and get those listings. Luckily for you, online, you don’t have to compete with hundreds of thousands of other
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New WordPress Feature Gets Tough Response

WordPress announced a new feature for publishing blog posts to Twitter in the form of a tweetstorm. The publishing community initially welcomed the announcement. The initial positive reaction took a downward trend as the potential negative implications of the tweetstorm feature became apparent. This feature appears to be a part of the Jetpack plugin, the
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The 10 Most Common SEO Mistakes to Avoid

The demands on SEO are growing every day So are the opportunities in SEO. Not only is the SEO discipline expanding, so is the size of the market, which is predicted to reach $1.6 billion by 2027. SEO has developed over recent years from being a siloed practice to a significant revenue channel. A channel
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How to Use Google Analytics: A Complete Guide

Peter Drucker once said, “If you can’t measure it, you can’t improve it.” Without data, it is impossible to show what effect your SEO strategies are having. Tracking performance and progress makes analytics invaluable to marketers. According to HubSpot, 61% of respondents say generating traffic and leads is their most significant marketing challenge. When the
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How to Target Multiple Cities Without Hurting Your SEO

You’ve seen it a ton of times. Keywords targeting a specific city. “Plumber in Austin.” “Flower shop in Newark.” “Best pizza in Rockford.” Which gets you thinking: If you can rank for a keyword that targets multiple cities, will that help your SEO? Enter, local SEO. We’ll explore here how it can actually hurt you
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3 Things You Need to Know

Anchor text is a heavily debated topic among SEO professionals. “Exact matches are the best!” “Don’t ever get an exact match, unless you enjoy Google penalties!” “Natural all the way.” Sadly, none of these sentiments are helpful. Does anchor text actually matter for link building and improving rankings? How can you avoid potential penalties? Here
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Google Announces AI Search Updates – Analysis

Google announced a series of changes to search that will change how sites are ranked. Some changes are live now while others are coming by the end of the year. Google BERT Now is Nearly 100% One of the biggest reveals is that Google is employing BERT in virtually every search query. BERT is a
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Google Expands Live Busyness Information to More Places

Google’s live busyness information is expanding to cover more types of places, and becoming a prominent fixture in Google Maps. Live busyness information is a feature Google launched back in 2016 which informs searchers of how busy a place is expected to be at a given time. The data is typically surfaced when people look
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9 Expert Tips to Earn Traffic from Instagram

Instagram is notorious for not being link-friendly, but this facade is quick to fade. Sure, you can’t link a standard Instagram post, but this doesn’t mean the platform can’t drive significant traffic to your site. Let’s dive into the strategic ways to add clickable links and earn free website traffic from Instagram. 1. Do More
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Google Keynote Pubcon Pro Virtual 2020: SEO and Diversity

Google’s John Mueller at his session at PubCon Virtual 2020 offered his thoughts on where SEO is or should be going for the future, beginning with diversity in SEO hiring practices. On Diversity in SEO John Mueller’s first point was encouragement for more diversity. It didn’t really emphasize race but rather just diversity in general.
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Google Shares SEO Tips for Single Page Apps

In the latest Google Lightning Talks video, Martin Splitt shares tips for making single page apps discoverable by search engines. The main difference between a regular, HTML-based, website and a single page app is the latter’s dependence on JavaScript. JavaScript is used to create the HTML for a single page app which then creates the
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Google Disables Request Indexing Feature

Google is disabling the “Request Indexing” feature of the URL Inspection tool within Search Console. While this is temporary, the feature will be disabled for at least a few weeks. Google is disabling “Request Indexing” in order to make infrastructure changes, the company says in an announcement: We have disabled the “Request Indexing” feature of
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Google Analytics Gets 4 Powerful New Features

Google Analytics is receiving a significant update with 4 new features designed to improve marketing decisions and get better ROI. The 4 key features available in the “new” Google Analytics are: Smarter insights that use machine learning to identify trends. Deeper integration with Google Ads. Customer-centric data measurement. More granular data controls. In an announcement,
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The Top 4 Enterprise SEO Platform Tools: An In-Depth Review

With millions of pages and keywords to manage and report on, enterprise SEO is increasingly more complicated and time-consuming. Using an enterprise SEO platform tool can increase efficiency and productivity for organic search marketing teams in a large organization that are managing organic search initiatives. These SEO tools can help you with: Identifying opportunities. Tracking
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How to Evaluate the SEO Value of a Piece of Content

This year, we witnessed a continued and rapid acceleration of the relationship between content and SEO. As consumers looked to find more relevant information to their questions online, search marketers strived to ensure the answers, and content, are relevant and visible. Events like COVID-19 affected the demand for SEO and the need for high-quality, informational,
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4 Ways to Brainstorm Content Ideas From Old Posts

Your old content is a treasure trove of new ideas. But only a fraction of marketers take advantage of them. With every new piece of content you create, not only can you republish and repurpose it, you can mine it for additional ideas outside of the main topic to create sequels, spinoffs, and other related
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Google Podcasts Manager – Why Podcasters Need This

Google Webmasters Twitter account announced a new feature called Podcasts Manager. Podcasts Manager provides analytics data about listeners but also helps podcasters manage their podcasts for Google search. Google Webmasters Announcement The tweet described Podcasts Manager like this: “Podcasters can see impressions and clicks for Google Podcasts results that appear in Search, as well as
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New Research Suggests Historic 2020 Holiday Shopping Trends

BrightEdge, providers of an enterprise level SEO platform, examined the analytics of eCommerce clients across a range of industries and created a report of online shopping that suggests an unprecedented 2020 holiday online shopping season. The report provides insights on search category winners and emphasizes the importance of SEO. How Shopping Has Changed BrightEdge discovered
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